In this collection, I sought to explore the delicate interplay between art and economy within a unified conceptual space. Titled ‘It Means Absolutely Nothing,’ the series emerged from a deeply personal philosophy: the freedom to create unfettered by material constraints. Equipped with merely a borrowed pen and a scrap of paper, I found a sense of liberation and security, unburdened by the trappings of wealth and traditional art production.

For me, art is an asset and I firmly believe that creativity flourishes best under constraints. This ethos underpins the entire collection, as I reject the notion that art must be born of affluence. Instead, I see disadvantage as a vital tool for grounding and discovery.

Drawing inspiration from the familiar boardrooms of banks and private equity firms, I began integrating elements of these environments into my work. Coffee, a ubiquitous commodity and a material I frequently use, became a key motif. This choice was deliberate, reflecting the labor of millions and the economic realities that shape our world. The coffee stains serve as a patina, a testament to the mundane yet profound connections between consumption and creation.

 

The works in this series are strikingly varied yet intrinsically connected. They represent a medium where art and economy engage in a dynamic dialogue, challenging the perception that these spheres are the exclusive territory of the elite. In truth, both are deeply intertwined with everyday life.